Comprehensive and Suitable for All Business Types and Size & maximize customer retention with best-in-class relationship marketing technology.
New to marketing automation? Well acquainted with the concept, but feeling overwhelmed with no idea where to start?
Pairing CRM and marketing automation is quickly becoming a requirement among enterprises and SMBs that want to maximize revenue from their lead pipeline, “ said Andrew Gaffney, Editor of Demand Gen Report. “Providing tools that tap into the real-time and historical intelligence of marketing automation provides sales with the knowledge necessary to foster stronger prospect and client relationships, and leads to success.
At its best, marketing automation technology is meant to help companies generate new revenue by prioritizing and streamlining many of the day-to-day marketing tasks. It can also be of great assistance in creating personalized high quality content that aids in turning leads into happy customers. However, due to the frequent misuse of marketing automation software, the term has become a buzz-word, often creating a wrong impression and raising false expectations.
We have been there which is why we created INBOX25 specifically for SuiteCRM. In fact, there isn't another marketing platform in the SuiteCRM ecosystem that integrates as deeply as INBOX25 does. While having a great tool like this is a must, it does no good if you don't know how to use it. That is why we will be with you along each step of your marketing automation journey.
We work with you to understand your business, who your customers are, how you generate your business, and match that with the best practices that we have found to make you as successful as possible. We even do the initial set up for you.
INBOX25 is designed specifically for SuiteCRM. No other solution can say that. That matters as it means that we can provide the most accurate, timely data possible which in the marketing world is often the difference between generating new opportunities or not.
What many users fail to grasp is that marketing automation tools don’t stand on their own. In order to be truly effective and close the loop between sales and marketing, companies need to create an integrated approach that would provide a single customer view and an omnichannel experience. One of the ways to achieve this is through a CRM integration.
SugarCRM is among the most popular and established CRM solutions. It’s deployed by over 1.5 million users in more than 120 countries. Being perceived as a tool for enterprise-level companies, SugarCRM, nevertheless, can satisfy the needs of businesses of all sizes. The platform offers the whole set of truly advanced features such as customizable workflows and sales funnel, mobile and social CRM, robust analytics and user-friendly interface. All of this makes SugarCRM a worthy option to integrate with your marketing automation software.
Benefits of connecting the two systems are manifold. Some of the major ones include:
- Improved lead qualification and assignment achieved through effective lead grading and fair lead distribution among the sales reps.
- Closed-loop reporting that allows to associate new revenue with the marketing campaigns that generated it.
- More detailed behavioral tracking leading to better targeted and and more personalized campaigns.
- Real-time activity alerts helping marketing and sales teams to take proper timely actions.
All in all, both CRM and Marketing Automation are very powerful technologies, and establishing the proper integration between them will allow to increase their efficiency tremendously. Yet building and maintained a secure integration can be quite challenging even for the software vendors, let alone individual companies. Fortunately, there is a solution that can help to deal with the problem quickly and efficiently.
With suitecrm marketing automation integration you don’t have to worry about the limited resources available for integration or the lack of experience with the task. This web-based service is designed to help integrate your marketing automation soft with 12 leading CRM platforms simultaneously. In addition to SugarCRM the list of supported systems includes Salesforce, Insightly, Zoho, SuiteCRM, etc., so as an app provider you will be able to expand your potential customer circle with the users of all these platforms. Moreover, Data2CRM.API offers over 40 API methods that can be used to retrieve leads, accounts, contacts, opportunities, tasks, users, notes,attachments and activities.
Comments
Post a Comment